Be the Eco Hero of the Castle

Ride your bike to Transylvania and you get free entry to the Electric Castle Festival!

We are thrilled to launch EC015 (the Electric Castle Zero carbon footprint program 2015) with an exciting challenge: we are searching for eco-ambassadors who will promote the call for environmental protection across Europe.

Our partners from Electric Castle Festival offer free entry to the festival to those cyclists who are ready to take the challenge of riding their bikes from the United Kingdom to the Bánffy Castle, in Transylvania, the place where the biggest music outdoor electronic music festival in Romania takes place. Riders who want to take up the challenge mustContinue Reading..


Internship @MAINOI Association

Hey, dear communication student / freshly graduate,

Do you live, eat, breath and sleep creativity?

Are you looking for a place where you can be yourself and, at the same time, develop your future career?

Are you fond of cultural happenings & music festivals, bicycles and sports?

If your answers are YES!, YES!, YES!, then make us say YES! to your application.

We are looking forContinue Reading..


BRADfest 2015 – Donate a tree for a new forest

On Friday the 3rd, Artidava Cultural Centre hosted the first fundraising and promotion event for Bradfest 2015. The happening was supported by the Bradfest Association, in partnership with Macaia Association, I.Q. Suport Association and Natural Born Digital.

Bradfest is a unique concept of eco civil responsibility that raises awareness and involves volunteers in an afforestation program.

The goal of the association is to raise the necessary funds to plant 10.000 fir trees. During the festival, April 24th-26th, we will celebrate the effort and success of the planting with concerts to be held at the end of each day, next to the newly planted area. The targeted area for 2015 is situated near Richita Cabin, Satic Village, in the middle of 1700 ha that have been illegally deforested. The project is supported by the Conservation Carpathia Foundation, which disposes of the camping land and a 2ha-forestry surface where the reforestation will happen. Within the Life Nature project, the Conservation Carpathia Foundation purchased and have been organising the ecological reconstruction of over 240ha of unwooded forest, in the next three years. The entry fee for the first promotion event was 5 trees (25 RON). All the attendees participated in a raffle that was supported by Kitty Studio, Ovidiu Sbancu and Iao jewelry.

We are excited to announce we reached the necessary procurement funds for 3.000 fir trees seedling, out of which 500 were collected during the event.

If you want to be a supporter, join the next fundraising event, today, April 15th, at 8 pm, at Artidava, 38 Henri Coanda Street.

The first BRADfest supporters.

The first BRADfest supporters.

Contact person:

Andra Curelariu
PR BradFest 2015


Becoming a MAGNETIC Organisation

MAINOI wishes to engage and empower those closest to our community in the pursuit of a compelling vision for the future. Our goal is to empower people, to forge deep relationships, and activate powerful networks and communities.

We place our focus on delivering creative solutions and communication services, creating an organisational culture dedicated to building relationships and facilitating experiences.

We hope to mark a moment of directional change towards a world where people express more of their true self.

Our approach in the communication services we offer revolves around the concept of “lovemarks”, which are “brands, events, and experiences that people love”, as defined, in 2005, by Kevin Roberts, CEO of advertising and branding giant Saatchi & Saatchi.

The leadership style which defines us is based on the idea of “love”, as introduced by Tim Sanders, chief solutions officer at Yahoo. Love, although rarely used in the business context, is “the act of intelligently and sensibly sharing your knowledge, networks, and compassion with your business partners… Share your knowledge aggressively; expand your network of people who share your value and connect as many of them with each other as possible; and, perhaps most important, be as openly human as you can be and find the courage to express genuine emotion in the harried, pressure-filled world of work. And one last point: Behave this way not because you expect something in return – a quid pro quo – but because it’s the right way to behave. The less you expect in return for acts of professional generosity, the more you will receive.”

That being said, feel free to be your true self and spread the love!


Our goal of becoming a magnetic organisation is magnificently led by the inspiring book entitled “Magnetic. The Art and Science of Engagement” (2013), written by Anne Bergeron and Beth Tuttle, to whom we’re sending our heartfelt thanks for their wisdom.